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How a Business Can Benefit From a Responsive Website Design

Responsive website design has been utilized to enhance the experience of the users browsing websites while benefiting companies by maintaining and getting new clients. We look at three importance of having a responsive website that can benefit your business.

Improved User Experience

Responsive web design ensures that a website is easy to navigate for the user and can be adaptable to any gadget of machine without difficulty. This means that the design of the website does not interfere with the ability of the user to use the site. A website that does not use responsive design will normally have issues such as inaccessible links, texts that are either too large or too small, large images and issues with scrolling. With the advent of technology rise, people want to be able to access websites at their own convenience, for instance by the use of mobile phones or tablets. The use of responsive web design is very beneficial for a business in this era.

Return on Investment

When a website is user-friendly, it is likely to gain more traffic and as a result, the business gains popularity. This directly impacts positively on the sales and returns of the business. A website that is easy to view is likely to get return viewers as the users will find it easy to use and they will even spend more time on the site as compared to a site that has issues with viewing or scrolling or the resolution of images and text.

Better rankings in Search Engine Results Page

Google will rank websites that are using responsive design better in the first page than those not using responsive design. This can give you a better placement in the visibility spectrum and as such will make your site easily visible to users. In essence, responsive web design will help your business beat the competition by enhancing the browsing experiences of users who will spend more time on the site and even recommend it to others. This increases returns and helps the site and the business stay ahead of the drift.

Here at Crablinks, we take pride in designing bespoke websites that can be viewed on different devices, from mobile screens to large TV screens. Let us help your business benefit from responsive website design. Get in touch with us by email info [@] crablinks [dot] or call us on +254 712 972 727, we will be glad to help you get started on your next website project